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Episode 45: Joe Way On Simplifying Everything with Software & Customer-Centric Design

USC tasked Joe Way, Director of Learning Environments, to create the single best IT Department in all of academia. Joe tells about what it was like to achieve that vision.

Highlights…

  • Look at what companies like Google and Amazon are doing instead of other universities.
  • Software Driven. Does not want to own black boxes.
  • Simplifying everything by considering the entire customer workflow.
  • Realized that AV over IP is just another distribution system and not taking full advantage of the network the way IT does.
  • IT focuses more on Security and Access Management.
  • Changing the UX by focusing on connecting services instead of boxes in lecterns.
  • Training is the biggest challenge to an IT-centric approach. AV is easier to troubleshoot because it is all signal flow. In a software-based system, there is much more to consider than the physical layer alone.
  • Relationships with “the rest of IT” was a key to success. Examples include Infrastructure, UC, Application Services and Computer Science.
  • There is a huge opportunity for integrators in managed services.
  • Key selling points are scalability, a frictionless user experience and everything remote including setup, configuration and service.
  • System upgrades take advantage of and can be triggered by third-party service upgrades like Zoom.
  • Adopting the users language helps create the most useful designs.
  • Bringing in a PR major to effectively use Digital Signage for marketing and messaging.
  • Be fearless!

Mentioned in this episode…

  • University of Southern California
  • Amazon
  • Google
  • Crestron
  • Shure
  • ISE
  • SDVoE
  • BrightSign
  • Zoom
  • SolarWinds

Episode 44: Anton Karsten On Choosing Web Technologies For AV/IT

Anton Karsten helps me understand:

  • How web browsers work
  • Some history of HTML and browsers
  • The problem with frameworks
  • Choosing frameworks
  • Single Page Apps vs Server-Driven Architecture
  • Using Javascript for AV Control and Automation
  • Advantages of Typescript
  • Organizing Project Teams
  • Dealing With Different Devices
  • How Large Companies Set User Experience Standards
  • HTML, CSS, Javascript, Angular, Vue, React, PHP, Saas, Webpack

Episode 42: Chris Neto On Personal Branding & Being Mistaken For A Twitter Bot

Highlights From This Episode…

  • A great way to learn AV is to start on the end user/technology owner side.
  • High Speed Internet at home was the spark for growth in AV.
  • Keep a portfolio of your work and recommendations to present at job interviews.
  • Study personal branding to improve your social media effectiveness.
  • Social media is about building relationships by sharing information.

Mentioned In This Episode…

Altcomm, New York Giants, William Paterson University, Picturetel, Polycom, RCM Technologies Staffing, Schering Plough Pharmaceuticals, Merck, Novartis, Barco, Starin, Twitter, Joel Colm (Twitter book), AV Help Desk, Paul Konikowski

Books

One of the books Chris used to understand Twitter. (This is an affiliate link. Thanks for your support!)

Contact Chris

Twitter

Instagram

Rebels & Flux

LinkedIn

Episode 41: Bill Mullin On Ecosystem Development & What Makes AV Special

Highlights From This Episode…

AV focuses on the creative side of technology. That’s what separates us from IT; We help people tell their story and communicate ideas.

We can improve our offerings by looking at every step of the delivery and use lifecycles. A short training after the install isn’t enough.


System thinking includes considering every “user” in the supply and use chain. A company’s intentions are communicated at all of these touch-points.

To be scalable, standards are required.

Best practices and oversight increase reliability and improve the overall experience. Consider a Quality Of Service Manager position as a go to reference who helps everyone implement your guidelines. 

Look into Advance Supply Chains to increase sustainability and avoid “bone piles” of unused equipment.

AV is everywhere. It is still a specialty, but is becoming more of an expected and critical piece of building infrastructure.

Mobility and remote working catalysed the boom in huddle rooms to give mobile workers a touchpoint in the office (instead of a fixed desk).

Spend time considering where you fit in a Smart building and smart world. Survival is not about being the smartest or the biggest, it is about being adaptable.

Consider the application, vertical market, and venue. Does the application get it done? What vertical markets will have strong activity?Venue specialists can be successful but need to be able to interconnect. 

Be disciplined in what you do. Use software and agile project management to avoid waste and move adeptly.

Customer success = how much they love you in the end.

Map your workflow. Ask question like, “What are we going to do when we meet the curmudgeon?”.

Consider on-demand training because people don’t want information until they need it. The days of the lunch and learn are ending. 

Mentioned In This Episode…

  • Paul Konikowski
  • AVIXA
  • David Fitzgerald
  • Barco
  • Zoom
  • MCSI
  • Dante
  • QSys
  • Book: Draw To Win
  • Bobby Schwartz
  • Malissa Dillman

Episode 40: Michelle Loret On The #1 Priority In AV Sales

Highlights From This Episode…

  • Create new business by introducing yourself to customers already working with someone in case they need an alternative someday.
  • Handle change orders by presenting the facts and explaining why there is a cost associated with the request.
  • How to do a good site survey is an important part of AV sales training.
  • Sales teams need to respect engineering teams.
  • The information Sales gives to engineering determines the success of a project.
  • Don’t engineer without a budget.
  • Say Cat X or structured cabling when speaking with IT (don’t say CAT5).
  • For AV to become truly software-defined, devices need to commission themselves.

Mentioned In This Episode…

  • Ford AV
  • Graybar
  • Molex
  • Vidyo
  • LifeSize
  • Tanberg
  • Polycom
  • Appia
  • Revolabs
  • ClearOne
  • Extron
  • CDW
  • B&H
  • Barco
  • NASA   
  • Netstreams
  • Utelogy
  • Zoom
  • Cisco

Episode 39: Paul Konikowski on Investing in Cybersecurity & Culture

Highlights From This Episode…

  • Bring up security early in the process. IT is often treated as an afterthought in AV.
  • Assess the impact of each device being comprised. 
  • Consider access for each device. Who? How? Why?  Least resource or least route?
  • Consider if network connectivity is really needed for each device.
  • Perform role-playing to get better perspective of what a malicious actor could do.
  • Assess if users can accidentally cause a security breach, such as plugging in unknown USB sticks.
  • VLAN headers can be spoofed and should not be considered a security mechanism.
  • Close unused ports on all devices.
  • Enable device logging and monitor the logs for suspicious activity.
  • Consider messaging direction per device and disable a device’s ability to send or receive messages if not needed.
  • Being able to demonstrate internal security practices may reduce liability should an incident arise. *This is not legal advice ?
  • Create a culture of security awareness in your organisation through policies, training and compliance testing.
  • Perform internal and possibly public code reviews.  
  • Track data check-in and check-outs.
  • Incentivize reporting vulnerabilities through rewards programs.
  • AV as a cyber target is increasing in popularity.

Mentioned In This Episode…

Episode 38: David Anderson On Closing The Gap Between Consumer & Closed Platform Touchscreens

Highlights From This Episode…

  • When looking for a new business or partnership, look for something that is lacking in skills that you have.
  • Mimo monitors fills the gap between consumer and proprietary touch displays by offering an affordable standards-based solution that can be integrated into other platforms.
  • Products like Mimo Monitors continue to put pressure on AV integrators to be more than just hardware resellers.

Mentioned In This Episode…

AMX, Crestron, Extron, Google Meet, Utelogy,   

Episode 37: David Hirschfeld On Exposing Hidden Requirements & Software Product Lifecycles


Highlights From This Episode…

  • Knowledge of industry is a good indicator of potential success. Knowing the end customer and distribution channels is important.Knowing the market is not so important – that will be learned through the development process.
  • The Business Canvas is a 9 step process that can help determine the initial features of an app should be.
  • Creating functional prototypes that really represent the finished product (as opposed to wireframes) before writing any code, always exposes new requirements that are less expensive to implement in a prototype than finished code.
  • Other benefits of the prototype includes having a clear description for the developers and a working demo to show potential customers.
  • When planning a software product, make sure there is a budget for development of future versions based on user feedback from the initial version.
  • Software products are never done because if you stop developing and marketing, customers and revenue will fall off.
  • When choosing technologies, consider how data is stored and related, if scalability is important  (it’s probably not).

Mentioned In This Episode…

Texas Instruments, Allied Signal, Intel, Motorola, Tekyz, Zapier, Google Sheets, https://leanstack.com/leancanvas/https://www.axure.com, SQL, node.js. Redis, ElasticSearch, Mimo Monitors, Android, iOS, React Native, npm,  

Episode 36: Josh Srago On The Legal Side Of Bandwidth & Default Passwords

Highlights From This Episode…

  • 2015 Open Internet Bill Protects Browser Based Internet Traffic, but excludes VPN’s, Hardware Codecs and IoT Devices
  • Relying on the internet to provide a service introduces a 3rd party (the ISP). Contracts should consider reflecting this.
  • The California requirement for no default passwords goes into effect January 1st, 2020.

Mentioned In This Episode…

TEECOM, Zoom, Barco Overture, Utelolgy, Extron, University Of California Merced, Santa Clara University, 

Contact

Follow Josh on twitter @jsrago

Visit his website http://soundreason.org.